Well, we know a strong and authentic brand is the ultimate source for good. We’ve led inclusive and successful branding initiatives at two international nonprofits and contributed to many others.
We know brand is more than just a logo and a color palette. It’s about what you say, and how you say it. It’s about action and your values, as much as your expertise. Even more so. We don’t impose an idea of who you should be on you. We help you realize a brand that speaks not just to your gut, but the guts of your supporters, customers and employees too. A brand that is comfy and natural to you. One you can live in the everyday, not just on special occasions.
We know how to roll up our sleeves and get dirty. This is not just a theoretical exercise for us. We been on the other side: having to launch, implement and maintain a brand; having to build, produce and manage communications products that get the job done. We don’t just develop the big idea and hand it off. We create the tools to help you keep it going.
We know people. We’re connected, in the least dangerous sense. Depending on your needs, we can tap into the skills of our professional network; people who have worked for agencies, nonprofits (large and small), universities, small businesses, large corporations and law firms, just to name a few.
Lastly, we know a few hard truths. Like how easy it is to get stuck in the reactive cycle of every-day demands in a busy organization. We’ve been there, done that, and bought the logo tee. Suddenly, you find yourself approaching each communications effort as a one-off task, rather than as a strategic piece of the puzzle.
We can help you break through the fog of habit and refocus on the basics so you can get where you need to go.